2017 was a big year for The Brooks Group. We thought we’d use this final blog post of the year to recap some of the...
2017 in Review – Birthdays, Gong Ringing, and the Future of Sales Training
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3 Key Ways Excellent Customer Service Benefits Distributors
Even—or especially—in tough economic times, investing in your organization’s customer service function is critical for...
5 Ways Senior Leadership Can Inspire a Top-Performing Sales Culture
Developing a healthy sales culture starts at the top with senior leadership. The leadership you provide can have a...
The Top 10 Things a Sales Rep Should Never Say to a Sales Manager
My brother and I were chatting in the Atlanta airport on our way to a meeting in Phoenix a few weeks ago and I...
3 Ways to Maintain a Customer Focus in a Digital Age
Are you keeping a customer focus in today’s digitized world? Technology is quickly shifting the industrial...
4 Ways Sales Leaders Can Make or Break the Company Sales Culture
Lou Gerstner, retired CEO of IBM once said, “Fixing culture is the most critical – and the most difficult – part of a...
Why Corporate Culture is Unbelievably Important for Industrial Distributors
Companies in any industry will benefit from having a healthy culture among its employees. But for industrial...
Sales Leadership Secrets for Building a World Class Sales Culture
A healthy sales culture is the heartbeat of your organization. The efficiency, effectiveness, and productivity of your...
The Six Ways Great Sales Leaders Literally Change Lives
Would you stand in front of a truck for your boss? Probably not, especially one moving at high speeds. But if you see...
3 Ways Value-Based Selling Training Helps Your Salespeople Communicate Value
Why Value-Based Selling Training Is Critical Buyers are more in control of the sale today than ever before. With...