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8 Best Sales Questions to Ask Customers

8 Best Sales Questions to Ask Customers

by Spencer Wixom | Jun 12, 2025 | Sales Leader Blog, Sales Meetings, Sales Training

Questions are one of the most important tools your team can use to understand customers, address objections, and guide...

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Overcoming Objections in Sales: 4 Winning Tactics

Overcoming Objections in Sales: 4 Winning Tactics

by Michelle Richardson | Jun 3, 2025 | Sales Leader Blog, Sales Meetings, Sales Training

Overcoming objections is a fact of life in sales. Sellers must anticipate that a buyer will have legitimate concerns...

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10 Active Listening Techniques for Better Customer Communication

10 Active Listening Techniques for Better Customer Communication

by Michelle Richardson | Mar 13, 2025 | Prospecting Skills, Sales Leader Blog, Sales Meetings, Sales Training

Microsoft Teams, Cisco Webex, Zoom, Google Meet, and GoTo Meeting—no matter what program you’re using,...

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How to Conduct a Mock Sales Call

How to Conduct a Mock Sales Call

by Michelle Richardson | Feb 28, 2025 | Sales Leader Blog, Sales Meetings, Sales Training

You’re sitting with a new sales hire. There’s a slight tremor in their voice. Their knees are shaking. No, you’re not...

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Building Rapport with Customers: 3 Crucial Tips

Building Rapport with Customers: 3 Crucial Tips

by Michelle Richardson | Feb 12, 2025 | Prospecting Skills, Sales Leader Blog, Sales Meetings, Sales Training

Building rapport with customers has always been a critical component of sales success, but it’s even more important...

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Connecting with Sales Prospects: 5 Practical Tips

Connecting with Sales Prospects: 5 Practical Tips

by Michelle Richardson | Oct 22, 2024 | Prospecting Skills, Sales Leader Blog, Sales Meetings, Sales Prospects

Connecting with sales prospects is the first step on the path to closing deals. Your team needs to continually make...

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Your Guide to the Buyer’s Decision Process

Your Guide to the Buyer’s Decision Process

by Michelle Richardson | Sep 25, 2024 | Prospecting Skills, Sales Leader Blog, Sales Meetings, Sales Strategy

The buyer’s decision process is more complex than ever. Your customers have more options and more ways to research...

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6 Tips to Make Your National Sales Meeting Ridiculously Productive

6 Tips to Make Your National Sales Meeting Ridiculously Productive

by Michelle Richardson | Sep 5, 2024 | Sales Culture, Sales Leader Blog, Sales Meetings, Sales Team Motivation, Sales Training

National sales meeting time comes every year, yet somehow it always seems to sneak up on us. If you want your annual...

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8 Essential Sales Negotiation Skills

8 Essential Sales Negotiation Skills

by Dan Markin | Aug 20, 2024 | Negotiation, Sales Goals, Sales Leader Blog, Sales Meetings, Sales Training

Berkshire Hathaway CEO Warren Buffett is one of the world’s most successful investors, with a net worth of $135...

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Sales Kickoff Planning Guide: How to Maximize Your SKO

Sales Kickoff Planning Guide: How to Maximize Your SKO

by Michelle Richardson | Aug 1, 2024 | Sales Culture, Sales Leader Blog, Sales Meetings, Sales Performance Improvement, Sales Team Motivation, Sales Training

Sales kickoff season is here. It’s time to plan your sales strategy, train your sales professionals, crank up the...

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