Sales Performance Research & Insights

Access the latest guides, webinars, white papers, and more to help you become a more effective sales leader.

WHITE PAPERS, GUIDES, & REPORTS

Sales Training Buyer's Guide

Sales Training Buyer’s Guide

Use this Sales Training Buyer’s Guide to evaluate sales training providers and find the best fit for your goals.  

How to Manage a Multigenerational Sales Team Sales Leader Guide

How to Manage a Multigenerational Sales Team

In this sales leader guide, we share actionable advice for how to lead, understand, and train each generation.

Managing a Multigenerational Sales Team- 10 Trends for Sales Leaders

Managing a Multigenerational Sales Team

In this report, we surveyed 155 B2B sales leaders across multiple industries to understand each generation of sales professionals.

ON-DEMAND WEBINAR

Elevate Your Sales Training in 2025: Strategies & Tactics for Lasting Impact

Elevate Your Sales Training in 2024

You know that providing effective sales training is critical to your company’s overall success. But how can you ensure your programs are relevant, effective, and deliver measurable results?

In this interactive webinar, you’ll learn how to accurately assess individual and sales team strengths, pinpoint development areas, and deliver more impactful training programs.

SALES LEADER BLOG

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SUCCESS STORIES

Hitachi Energy:

Handling difficult conversations

“Being able to communicate using a common language was the driver behind having training across all the North American facilities. We’ve been able to turn things around since we’ve had the training on difficult discussions. It’s worked out great. And the proof is in the data.”

Distinguished Programs:

World-Class Sales Process for Complex Solutions

“We brought in The Brooks Group to standardize our training and development, our sales process, and our planning. We chose it because it’s rated quite highly in publications in the selling world, and it provides both assessments and online tools to reinforce the training.”

AWARDS

The Brooks Group is consistently recognized as a sales training industry leader and top employer.

Selling Power 2024 Top Sales Training Company
Training Industry 2024
Gold Stevie Award for Sales & Customer Service - 2023
Silver Stevie Award for Sales & Customer Service - 2023
2023 logo Top Virtual Sales Training

THE BROOKS GROUP NEWS

The Brooks Group Awarded Contract To Develop Training For U.S. Navy Recruiting Command

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