Sales Performance Management (SPM) is a structured approach to hiring, managing, and incentivizing your sales force to...
Research: Align Your Customer Service, Marketing, and Sales Teams to Drive Revenue in 2021 and Beyond
Never before has customer service been so critical to the sales process. When the COVID-19 pandemic cut off in-person...
7 Tips for Implementing a Customer-Centric Strategy
Focusing more on customer experience and customer satisfaction is a smart goal for any sales organization. According...
9 Keys for Building Trust on Your Sales Team
Building trust between sales leaders and their team members is essential to driving high performance. According to...
The Winning Formula for Building the Happiest, Most Productive Company Culture
As a Sales Training firm, The Brooks Group wins when our clients succeed. For that reason, we don’t do too much...
2017 in Review – Birthdays, Gong Ringing, and the Future of Sales Training
2017 was a big year for The Brooks Group. We thought we’d use this final blog post of the year to recap some of the...
Should Sales Managers Sell?
Should your sales managers be responsible for meeting their own individual quota? Or is the “Selling Sales Manager”...
3 Key Ways Excellent Customer Service Benefits Distributors
Even—or especially—in tough economic times, investing in your organization’s customer service function is critical for...
5 Ways Senior Leadership Can Inspire a Top-Performing Sales Culture
Developing a healthy sales culture starts at the top with senior leadership. The leadership you provide can have a...
The Top 10 Things a Sales Rep Should Never Say to a Sales Manager
My brother and I were chatting in the Atlanta airport on our way to a meeting in Phoenix a few weeks ago and I...