The Sales Leader Blog

Keep up with the Latest in Sales Leadership, Selling Strategies, and Sales Hiring

Goodbye, Drop-In: Respecting Your Client’s New Boundaries for In-Person Visits

Sales Performance Research Center

As America takes its first tentative steps toward a restoration of normal activities, the definition of what “normal” represents remains a moving target.

This is particularly true for businesses, who, in addition to trying to understand what buyers’ appetites are going to be for their products and services, must also define what is an acceptable way to simply conduct business.

The Importance of Collaboration for Sales Leaders in Times of Change

Leadership Development

Through wars, terrorism, and economic crises, the power of working together, and of a shared mindset, has seen us through. But as sales leaders, it can be tough to turn to those around us. Often, the people most familiar with what we face work for our competitors. Simply by our nature, the pressures of competition, and the need to protect proprietary information, sales leaders have chosen to live on islands – islands that, given the current state of affairs, can seem even more lonely and isolating.

Managing Your Remote Sales Teams in the Era of Work-From-Home

Leadership Development, Sales Coaching

As you are reading this blog, it is our hope that you are both safe and healthy, and also following the guidelines for helping to prevent the spread of the Coronavirus. For the majority of workers, this likely means that we are now working from home – carving out a corner of our living space to continue to MAKE a living.

In our new normal of Zoom calls and Slack messages, sales managers are grappling with an essential truth: How do I keep my now-remote employees productive and engaged? And, in particular, how do I bridge the distance between us with the kind of curated connection that keeps us communicating with purpose?

How To Sustain Sales Performance While Sales Are Inactive

Sales Coaching, Sales Performance Improvement

Seemingly overnight, the business world, as we know it, has changed, albeit temporarily. However, it’s hard not to imagine that some of these changes might become permanent. People, undoubtedly, will find more ways to be productive in a more virtual workspace – and, as I write this, I and my team are still trying to figure out the rules of engagement.

As sales professionals, it is hard to pinpoint exactly what the selling landscape will look like, both in the near, and long term. But two things are certain: We need to find ways to maintain some level of productivity during these heady times of social distancing and economic turmoil; and, though it’s hard to picture now, eventually, the threat will pass, the clouds will part, and we will need to be ready to resume activities in the new normal.

Committing to Sales Training For the Long Term

Sales Coaching, Sales Training

When last we met, we discussed the importance of embracing change as a means of improving your sales throughput – and further, that integrating new sales strategies is an exercise rooted in patience, and not in quick fixes.

My particular interest around this topic, understandably, is based on observations I’ve made after years of leading our IMPACT Sales training program here at The Brooks Group.

My goal, then as in now, is simple: Get the Sales Training lessons to stick – PERMANENTLY. We’ve trained tens of thousands of sales professionals, and we find that most go charging out of the training room, ready to take on the world. But without a committed, top-to-bottom plan where change is supported and committed to for the long haul, it’s inevitable that the lessons become undone.