Artificial intelligence (AI)—and its subset generative AI (genAI)—are here to stay. Many organizations are...
An Introduction to AI for Sales Teams
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Leading a Sales Team in the Age of AI
We are living in an age of AI in which information is abundant but attention is scarce. For sales leaders, this...
Should Sales Managers Sell?
Should your sales managers be responsible for meeting their own individual quota? Or is the “selling sales manager”...
First-Time Sales Managers: How to Set Them Up for Success
Congratulations—you’ve identified your next sales manager. They crushed their quota, earned the respect of their...
Building a Sales Culture of Accountability
Building a sales culture of accountability starts at the top. Sales teams that know what they’re responsible for—and...
The Brooks Group Summit: Creating Value Through Partnership
Last week marked a milestone for The Brooks Group as we brought together our entire organization for a cross-team...
8 Sales Leadership Strategies That Drive Revenue Growth
Sales isn’t just about closing deals—it’s about mindset, strategy, and leadership. High-performing sales leaders guide...
How to Develop a Sales Accountability Plan
“Sales accountability” refers to the responsibility and ownership that sales professionals, sales leaders, and sales...
5 Principles for Setting Expectations for Your Sales Organization
For your sales team to be successful, every team member must know exactly what defines “success” in your organization....
How to Scale a Sales Team and Keep Performance on Track
Do you need to scale your sales organization? There are multiple reasons to expand a sales team, with each reason...