The Sales Leader Blog
The latest insights on Sales Leadership, Sales Training, Sales Strategy, and Sales Effectiveness
How to Choose the Best Sales Trainer for Your Company
Sales training is an essential ingredient of your organization’s success. The right sales skills and knowledge can unlock the full potential of every sales professional, elevating their performance and driving results for your organization. Training research shows...
5 Benefits of Virtual Sales Training Today
Virtual sales training can be a decided advantage for your sales team. It provides the tactical insight you need to develop your sellers and improve skills for better performance. Organizations have a variety of options for how they train their teams, from in-person...
Sales Process Steps: 6 Habits of Winning Sales Teams
Successful sales teams follow a sales process. Research shows that 95% of successful teams closely adhere to their sales process—while only 69% of underperforming teams do so. What exactly is a sales process and how is it different from a sales methodology? Which...
Sales vs. Account Management: What Every Sales Leader Needs to Know
Understanding the difference between landing new business and managing existing accounts is critical for your sales organization’s success. On the surface, sales and account management have similar goals: Build strong relationships with customers and increase...
5 Essential Skills of Exceptional Sales Managers
Being a sales manager can be an “all guts, no glory” situation. You’ve got to meet aggressive sales targets, lead a diverse team of individuals, keep an eye on customer demands, and answer to leadership. It’s a demanding role with high expectations and significant...
Top 10 New Year’s Resolutions for Sales Leaders
The end of the year is a time to look back and set intentions for the year ahead. By making resolutions, we’re essentially telling our brain, “This is important; pay attention to this.” A resolution creates a kind of mental bookmark or filter that helps us notice...
How to Align Your Sales Process with the Buyer’s Journey
Sellers and buyers are on two separate tracks. As a sales professional moves a lead through the stages of the sales process, their prospects and customers are on their own path: the buyer’s journey. The buyer’s journey is the process a potential customer goes through...
5 Essential Tips for Building Better Customer Relationships
5 Essential Tips for Building Better Customer Relationships Your sales team’s long-term success is directly tied to their ability to form strong customer relationships, especially with their most profitable accounts. Current customers are a valuable source of...