The Sales Leader Blog
The latest insights on Sales Leadership, Sales Training, Sales Strategy, and Sales Effectiveness
The Difference Between Customer Satisfaction vs. Customer Loyalty
Recently I was talking to one of our sales trainers about the difference between customer satisfaction and customer loyalty. He said a client’s sales team was confusing the two. It made me realize that other sales teams might be doing the same thing and thought it...
How to Win More Deals with Effective Sales Funnel Management
Effective sales funnel management is important for optimizing your sales team’s performance. A well-managed sales funnel will move prospects through the sales process faster, reduce stalled opportunities, and help your team win more business.What Is a Sales Funnel?...
Advice for New Sales Managers: 10 Tips
Congratulations! You’ve just been promoted to sales management. As you start this new chapter in your career, you’re likely experiencing a lot of emotions. You’ve worked hard for this opportunity, and now you have the chance to coach and mentor others and lead your...
How to Get the Most from Your Sales Team Training
Sales team training is an essential investment for any organization. When individuals and teams receive training, they learn the skills and techniques to succeed in any selling situation. But not every sales leader knows how to make the most of their team’s sales...
5 Questions to Get Your Sales Funnel Ready for 2025
It’s natural for prospecting to slow down at the end of a fiscal period as sales professionals focus on closing existing opportunities. This occurs at the end of a month, quarter, or year. For most companies, December scores a hat trick, as it represents the end of...
Your Guide to the Buyer’s Decision Process
The buyer’s decision process is more complex than ever. Your customers have more options and more ways to research purchases. Buying committees are larger. The process takes longer. As a result, it’s really challenging for sales professionals to navigate this to a...
Sales Prospecting Plan: 8 Tips for Coaching Your Sales Team
As a sales leader, you know filling the top of the sales funnel is as important as closing deals. Without new opportunities, your sales team will never make quota. Success depends on effective prospecting. Your job is to help your team develop a sales prospecting...
How to Finish the Year Strong and Build Next Year’s Sales Pipeline
When it’s the fourth quarter, there are two things on every sales leader’s mind: Finishing the year strong to meet or exceed revenue goals. Building a sales pipeline so their team is on track for next year. In the race to wrap up the year, top-of-the-funnel activity...