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5 Tips for Selling to Executive Decision Makers

by Dan Markin | Oct 27, 2021 | Presentation Skills, Sales Training

The key to success in sales isn’t just getting in front of the right people. The key is to make sure you’re...

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Space – The Learning Frontier: How Brooks(OS) is Making Lessons Stick

by Dan Markin | Jun 16, 2021 | Presentation Skills, Prospecting Skills, Sales Performance Improvement, Sales Training

In the famous science fiction franchise “Star Trek,” space was considered the final frontier.   At The Brooks...

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Navigating the Difficult Journey: Practical Advice to Win at Negotiations

by Dan Markin | Apr 28, 2021 | Presentation Skills, Sales Leader Blog, Sales Training

From the dawn of humanity, we can assume, there was someone who was creative enough to make a needed product – perhaps...

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Keep It Simple, Salesperson: Wowing Your Technical Client Doesn’t Always Mean Matching Wits

by Michelle Richardson | Apr 14, 2021 | Presentation Skills, Sales Leader Blog, Sales Training

For those who are charged with selling a technical or highly specialized product or service, it’s understandable that...

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Does Your Sales Team Pass the “Candy” Test? Analyzing Skills and Processes

by Michelle Richardson | Mar 24, 2021 | Presentation Skills, Prospecting Skills, Sales Performance Improvement, Sales Training

  I was thinking recently about the twin challenges facing sales leaders who are hoping to achieve sales...

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Build Your Brand: Five Ways to Improve the Impression You Leave with Buyers

Build Your Brand: Five Ways to Improve the Impression You Leave with Buyers

by Spencer Wixom | Oct 30, 2020 | Presentation Skills, Sales Culture, Sales Leader Blog, Sales Performance Improvement

As business leaders, we know that vague concepts can be deal-killers – and something as essential to the seller-buyer...

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Communicating With “Smart Intentionality”: How Empathy Continues to Win in a Post-Pandemic World

Communicating With “Smart Intentionality”: How Empathy Continues to Win in a Post-Pandemic World

by Michelle Richardson | Jun 19, 2020 | Presentation Skills, Prospecting Skills, Sales Leader Blog, Sales Performance Improvement

When the COVID-19 pandemic swept the world with its full fury, it quickly became evident that empathy would rule the...

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Value-Based Selling: The Keys to a Successful ROI Discussion

Value-Based Selling: The Keys to a Successful ROI Discussion

by Michelle Richardson | Jun 15, 2020 | Presentation Skills, Sales Leader Blog, Sales Performance Improvement, Sales Training

Value-Based Selling: The Keys to a Successful ROI Discussion If learning how to sell in the “next normal” isn’t...

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The 5 Step Formula for Handling Price Objections Like a Pro

The 5 Step Formula for Handling Price Objections Like a Pro

by Lisa Rose | Jan 23, 2020 | Presentation Skills, Sales Leader Blog, Sales Performance Improvement

“Your price is too high.” The dreaded reply that can trip up even the most seasoned salesperson and cause them to lose...

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3 Ways Your Salespeople Can Make a Great First Impression with Prospects

3 Ways Your Salespeople Can Make a Great First Impression with Prospects

by Lisa Rose | Dec 20, 2019 | Presentation Skills, Sales Leader Blog, Sales Performance Improvement

People tend to be automatically suspicious of anyone trying to sell them something. That’s why one of the primary...

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