Your salesperson hears that a prospect has bought from your competitor. It happens. When a long sales cycle ends with...
How to Evaluate Closed Lost Sales
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Conversation Starters in Sales: 6 Proven Techniques
Conversation starters in sales can help sellers break the ice, build trust, and establish rapport with potential...
Why Your Sales Team Needs IMPACT Selling® Training
In today’s competitive selling environment, having a consistent, repeatable sales process is critical for qualifying...
Building a Sales Culture of Accountability
Building a sales culture of accountability starts at the top. Sales teams that know what they’re responsible for—and...
Essential Pre-Sales Call Research Techniques
Pre-sales call research is crucial. Gathering information about potential customers, their company, and their needs...
Transform Your Technical Sales Professionals into Strategic Advisors
Complex solutions require sales professionals to have in-depth technical expertise. Sales engineers and other...
The Brooks Group Summit: Creating Value Through Partnership
Last week marked a milestone for The Brooks Group as we brought together our entire organization for a cross-team...
How to Align Sales, Marketing, and Customer Teams to Drive Revenue
A flawless customer experience is a make-or-break proposition today. Aligning your sales, marketing, and customer...
8 Sales Leadership Strategies That Drive Revenue Growth
Sales isn’t just about closing deals—it’s about mindset, strategy, and leadership. High-performing sales leaders guide...
How to Hire Sales Talent: 6 Selling Styles
Many successful sales organizations recognize that different situations require different selling styles. Salespeople...