The Sales Leader Blog
The latest insights on Sales Leadership, Sales Training, Sales Strategy, and Sales Effectiveness

Why IMPACT Works
This article was largely inspired by the past writings and videos of The Brooks Group's Founder, Bill Brooks. It is our honor to further his legacy by sharing his timeless teachings with you today. A Brief History of the IMPACT Selling® System Bill Brooks was a...

5 Ways a Hiring Assessment Can Benefit Your Team
Finding the ideal employee from a pool of candidates can be difficult, and if the pool is significant, it can be incredibly time-consuming as well. The hiring process and employment testing are two of the most important contributors to overall company culture, but the...

IMPACT Over the Years
Overcoming Economic Challenges Since 1977 The simplicity of IMPACT will teach your sales team to sell their way through any economic event the world throws at them. This is because IMPACT is a sequential selling system that salespeople can quickly learn, implement,...

Upskill to Upsell: Four Tips for Upselling
Are Your Salespeople Comfortable Upselling? Upselling—or offering a more expensive version of a product your customers want to buy—should be a natural component of most sales jobs. After all, your customers are used to being upsold! When they’re not at work,...

Effective Ways to Boost Sales
Selling is hard. One can argue to the contrary, but we’ve been helping salespeople get out of selling slumps since 1977. Every single conversation we have with a customer revolves in some shape or form around the idea of finding effective ways to help their team boost...

Interview Questions to Help Attract High-Quality Salespeople
In your role as Sales Manager or Hiring Manager, it is your responsibility to locate new sales representatives who, in addition to having strong sales talents, also possess the potential to bring success to your firm. If you're a hiring manager, you've probably spent...

Components of a Strong Sales Pitch
There are a lot of different things that go into making a sale, but one of the most essential components is making sure you deliver a strong sales pitch and an effective sales presentation. In this article, we'll take a look at some of the most critical components of...

Setting SMARTer Goals With Your Sales Team
Importance of Sales Goals A tremendous amount of research has been done on the importance of setting goals and the strategies for accomplishing them. This article aims to focus some of that information through the lens of setting sales goals, how to set sales goals,...