Microsoft Teams, Cisco Webex, Zoom, Google Meet, and GoTo Meeting—no matter what program you’re using,...
10 Active Listening Techniques for Better Customer Communication
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Building Rapport with Customers: 3 Crucial Tips
Building rapport with customers has always been a critical component of sales success, but it’s even more important...
Winning Over Buying Groups: How to Sell to Multiple B2B Decision Makers
B2B buying groups are larger than ever. Ten to fifteen years ago, a seller could huddle up with three or four decision...
Your 4-Step Roadmap to Acquire New Customers
There are two primary ways to grow a business: expand existing accounts or acquire new customers. If you’re a sales...
Sales vs. Account Management: What Every Sales Leader Needs to Know
Understanding the difference between landing new business and managing existing accounts is critical for your sales...
How to Align Your Sales Process with the Buyer’s Journey
Sellers and buyers are on two separate tracks. As a sales professional moves a lead through the stages of the sales...
5 Essential Tips for Building Better Customer Relationships
5 Essential Tips for Building Better Customer Relationships Your sales team’s long-term success is directly tied to...
Proactive Selling: Are Your Sellers Proactive or Reactive?
Almost every day here at The Brooks Group, we get calls from sales leaders who notice their sellers lack a certain …...
Qualifying Sales Prospects: 8 Red Flags Your Buyer Isn’t Ready
Prospecting is a balancing act. You want your team to fill their calendars with as many meetings as possible. But...
Connecting with Sales Prospects: 5 Practical Tips
Connecting with sales prospects is the first step on the path to closing deals. Your team needs to continually make...