Chasing unqualified prospects who will never close is one of the biggest wastes of your sales team’s time and effort....
How to Qualify Sales Prospects the Right Way
read more
5 Ways to Build Trusted Advisor Relationships in Sales
Even top sales professionals can sometimes overlook the importance of building trusted advisor relationships with...
10 Active Listening Techniques for Better Customer Communication
Microsoft Teams, Cisco Webex, Zoom, Google Meet, and GoTo Meeting—no matter what program you’re using,...
Building Rapport with Customers: 3 Crucial Tips
Building rapport with customers has always been a critical component of sales success, but it’s even more important...
Winning Over Buying Groups: How to Sell to Multiple B2B Decision Makers
B2B buying groups are larger than ever. Ten to fifteen years ago, a seller could huddle up with three or four decision...
Your 4-Step Roadmap to Acquire New Customers
There are two primary ways to grow a business: expand existing accounts or acquire new customers. If you’re a sales...
Sales vs. Account Management: What Every Sales Leader Needs to Know
Understanding the difference between landing new business and managing existing accounts is critical for your sales...
How to Align Your Sales Process with the Buyer’s Journey
Sellers and buyers are on two separate tracks. As a sales professional moves a lead through the stages of the sales...
5 Essential Tips for Building Better Customer Relationships
5 Essential Tips for Building Better Customer Relationships Your sales team’s long-term success is directly tied to...
Proactive Selling: Are Your Sellers Proactive or Reactive?
Almost every day here at The Brooks Group, we get calls from sales leaders who notice their sellers lack a certain …...