If you’d like to optimize your sales organization, consider hiring a sales enablement manager. A sales enablement...
What is a Sales Enablement Manager?
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6 Steps to Create a Successful Sales Business Plan
A sales business plan is a strategic document that outlines how a company will generate revenue through sales...
Sales Training Strategy: How to Deliver Measurable Impact
As we approach the 2026 planning season, leaders face a familiar challenge: How do you ensure your sales training...
How to Evaluate Closed Lost Sales
Your salesperson hears that a prospect has bought from your competitor. It happens. When a long sales cycle ends with...
Conversation Starters in Sales: 6 Proven Techniques
Conversation starters in sales can help sellers break the ice, build trust, and establish rapport with potential...
Why Your Sales Team Needs IMPACT Selling® Training
In today’s competitive selling environment, having a consistent, repeatable sales process is critical for qualifying...
Building a Sales Culture of Accountability
Building a sales culture of accountability starts at the top. Sales teams that know what they’re responsible for—and...
Essential Pre-Sales Call Research Techniques
Pre-sales call research is crucial. Gathering information about potential customers, their company, and their needs...
Transform Your Technical Sales Professionals into Strategic Advisors
Complex solutions require sales professionals to have in-depth technical expertise. Sales engineers and other...
The Brooks Group Summit: Creating Value Through Partnership
Last week marked a milestone for The Brooks Group as we brought together our entire organization for a cross-team...