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8 Best Sales Questions to Ask Customers

8 Best Sales Questions to Ask Customers

by Spencer Wixom | Jun 12, 2025 | Sales Leader Blog, Sales Meetings, Sales Training

Questions are one of the most important tools your team can use to understand customers, address objections, and guide...

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Value-Based Selling: 7 Tips for Sales Leaders

Value-Based Selling: 7 Tips for Sales Leaders

by Spencer Wixom | Jun 10, 2025 | Leadership Development, Sales Leader Blog, Sales Training

Value-based selling is a sales approach that focuses on communicating and providing value to prospects and customers...

read more
6 Sales Performance Metrics that Drive Revenue

6 Sales Performance Metrics that Drive Revenue

by Michelle Richardson | Jun 5, 2025 | Sales Leader Blog, Sales Performance Improvement, Sales Strategy

As a sales leader, your ability to navigate the complex terrain of market trends, team activity, and seller...

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Overcoming Objections in Sales: 4 Winning Tactics

Overcoming Objections in Sales: 4 Winning Tactics

by Michelle Richardson | Jun 3, 2025 | Sales Leader Blog, Sales Meetings, Sales Training

Overcoming objections is a fact of life in sales. Sellers must anticipate that a buyer will have legitimate concerns...

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Your Answers to 11 Sales Methodology Questions

Your Answers to 11 Sales Methodology Questions

by Larissa DiStefano | May 29, 2025 | Leadership Development, Sales Leader Blog, Sales Process

A sales methodology is a guide that drives your sales process. It’s an overarching framework or system of beliefs...

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Top 7 Consultative Selling Strategies for Your Sales Team

Top 7 Consultative Selling Strategies for Your Sales Team

by Michelle Richardson | May 27, 2025 | Sales Leader Blog, Sales Process, Sales Training

​Does your sales team use a consultative selling approach? It can be a significant differentiator in a competitive...

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The Brooks Group Honors Sales Excellence at 2025 Stevie Awards

The Brooks Group Honors Sales Excellence at 2025 Stevie Awards

by Spencer Wixom | May 22, 2025 | Sales Leader Blog, Sales Training

Sales is a challenging and rewarding profession. To celebrate sales excellence and recognize the achievements of sales...

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5 Simple Steps to Improve Your Sales Forecast Accuracy

5 Simple Steps to Improve Your Sales Forecast Accuracy

by Michelle Richardson | May 20, 2025 | Leadership Development, Sales Leader Blog, Sales Performance Improvement

The accuracy of your sales forecast impacts everything in your organization from revenue projections to hiring and...

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4-Step Action Plan to Achieve Sales Targets

4-Step Action Plan to Achieve Sales Targets

by Lisa Rose | May 15, 2025 | Sales Coaching, Sales Leader Blog, Sales Performance Improvement

As we round out the first half of the year, it’s a great time to assess H1 performance and put sales action plans in...

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How to Overcome B2B Buying Group Challenges

How to Overcome B2B Buying Group Challenges

by Michelle Richardson | May 13, 2025 | Sales Leader Blog, Sales Strategy

B2B sellers today typically sell to a buying group, not an individual—and buying groups are getting bigger. You know a...

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