2015 was a big year for The Brooks Group, and we’re going to brag a little. Our achievements this year included:
- Bronze Stevie Award for Sales Training Practice of the Year
- Top 20 Sales Training Company, Training Industry
- Top 20 Sales Training Company, Selling Power Magazine
- Inc. 5000 Fastest Growing Company
- Triad’s Best Place to Work, Triad Business Journal
- Fast 50, Triad Business Journal
It’s our mission at The Brooks Group to transform sales organizations so that it’s easier for our customers’ customers to buy. One way we do that is by delivering sales effectiveness thought leadership via the IMPACT Sales Training Blog. We’ve rounded up the 7 most popular articles of the year in hopes that they will inspire you to tackle your biggest sales challenges in 2016 and make it your best year yet.
Top 7 Articles of 2015
7 Things Your Buyers Want Other Than Lowest Price
5 Things High Performing Sales Managers Should Be Doing
How to Know When to Ignore an RFP
17 Point Checklist to Measure Your Team’s Sales Prospecting Effectiveness
The Questions to Ask Yourself When Your Reps Aren’t Using CRM
Building an Environment of Accountability
How to Finish the Year Strong While Filling Next Year’s Pipeline
Set your sales team up for success in the New Year with the tools and resources they need to accomplish the goals you’ve laid out for them. The Sales Territory Planning Workshop coaches salespeople on the best strategies for developing sales plans that they can implement, track, and measure for success. Your reps will come away from the 1-day program with solid, actionable prospecting checklists and a concrete plan for hitting their numbers in 2016. Learn More
NOTE: Our sales training tools are designed to make your life easier. Use them to your advantage.
Essential Elements of a World-Class Sales Coaching Program
“Recent study shows that while close to 90% of organizations provide some sort of coaching to their salespeople, 65% of those programs are considered ineffective.” The Brooks Group recently teamed up with Training Industry, Inc., a research organization focused on getting to the bottom of current best-practices in sales team effectiveness.
Michelle Richardson is the Vice President of Sales Performance Research. In her role, she is responsible for spearheading industry research initiatives, overseeing consulting and diagnostic services, and facilitating ROI measurement processes with partnering organizations. Michelle brings over 25 years of experience in sales and sales effectiveness functions through previously held roles in curriculum design, training implementation, and product development to the Sales Performance Research Center.