The view of the sales team as a necessary evil, an interruption, and “cowboys” making promises that client fulfillment can’t deliver on is a seriously dangerous dynamic.
Aside from a contentious relationship and the ensuing drama between departments is that the sales team – the lifeblood of an organization – feels unsupported and has little confidence that the organization as a whole supports them.
Our research revealed some pretty eye-opening stats.
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How to Align Sales & the Rest of the Organization to Drive More Revenue
We just finished an eye-opening research study which revealed that 47% of salespeople do not have confidence that the sales department is respected by other departments inside of the company. The fundamental truth is this: sales believes that the rest of the company wouldn’t have jobs if not for them… and the rest of the company feels sales wouldn’t have a job without them.
Michelle Richardson is the Vice President of Sales Performance Research. In her role, she is responsible for spearheading industry research initiatives, overseeing consulting and diagnostic services, and facilitating ROI measurement processes with partnering organizations. Michelle brings over 25 years of experience in sales and sales effectiveness functions through previously held roles in curriculum design, training implementation, and product development to the Sales Performance Research Center.