Industries We Partner with on Sales Training Initiatives
Over 40 years of improving sales performance for clients in a wide range of industries
Our passion is sales effectiveness, and our customization process sets us apart from other sales training firms. By customizing content to reflect each client’s language, challenge areas, and selling environment, our programs can improve the sales performance of companies in virtually any industry.
The Brooks Group has partnered with these industry-leading companies and more

While any industry can benefit from the principles of IMPACT Selling, we focus primarily on developing training programs for the following industries:
Manufacturing Sales Training
Increase Market Share and Boost Bottom-Line Revenue
The Brooks Group has extensive experience working with Manufacturers to create alignment between the OEM and dealer network. A customized training program will give your dealers access to tools that allow them to hire strong salespeople, and sales training solutions to help their team sell more effectively.


Manufacturing Sales Training
Increase Market Share and Boost Bottom-Line Revenue
The Brooks Group has extensive experience working with Manufacturers to create alignment between the OEM and dealer network. A customized training program will give your dealers access to tools that allow them to hire strong salespeople, and sales training solutions to help their team sell more effectively.

Healthcare and Medical Sales Training
Give your sales team the skills to communicate value to healthcare providers and end users
Sellers in the healthcare industry must understand the wants and needs of a wide range of decision makers—and communicate value in a way that gets through to them. Your sales reps will learn to align themselves with the right individuals and know at any given time where they are with an opportunity.
Construction Sales Training
Build a successful future for your sales professionals and company
In the construction industry, your business success hinges on the ability for your sales teams and affiliates to get top dollar for your equipment and projects. A customized sales training program will give your affiliates, channel partners, and sales representatives access to tools that allow them to hire strong salespeople, and sales training solutions to help their sales force sell more effectively.


Construction Sales Training
Build a successful future for your sales professionals and company
In the construction industry, your business success hinges on the ability for your sales teams and affiliates to get top dollar for your equipment and projects. A customized sales training program will give your affiliates, channel partners, and sales representatives access to tools that allow them to hire strong salespeople, and sales training solutions to help their sales force sell more effectively.

Transportation Industry Sales Training
Keep your sales professionals trucking toward success
With their critical role in the supply chain, transportation interests have experienced increased pressure to perform — a truism that extends to the sales professionals who must help ensure planes, trains, and trucks are filled with products and goods. A customized sales training program will give your sales leaders and sales representatives access to tools that will assist them in hiring, planning, and selling more effectively.
Technology, Telecommunications and IT Sales Training
Stay Agile in a Customer-Led Sales Landscape and Establish Strategic Relationships with Buyers
Your IT salespeople must keep up with a constantly shifting selling environment, and customers who are more educated and savvy than ever before. Sellers will learn how to differentiate from the competition and establish strategic business relationships with high-level decision makers.


Technology, Telecommunications and IT Sales Training
Stay Agile in a Customer-Led Sales Landscape and Establish Strategic Relationships with Buyers
Your IT salespeople must keep up with a constantly shifting selling environment, and customers who are more educated and savvy than ever before. Sellers will learn how to differentiate from the competition and establish strategic business relationships with high-level decision makers.

Consulting and Professional Services Sales Training
Enhance Your Firm’s Reputation and Establish Long-Term Relationships with Buyers
Sellers in the consultative industry must collaborate with prospects and customers to develop a relationship of trust. Your reps will learn to use a buyer-focused sales process to convince decision makers that achieving their business objectives requires changing the status quo.
Agriculture Sales Training
Agriculture Sales Training
Sellers in the agriculture industry must be skilled at adapting their communication to the end user and influencing their purchasing decisions. Your team will learn a buyer-focused sales process that allows them to consult with prospects and turn them into long-term customers.


Agriculture Sales Training
Agriculture Sales Training
Sellers in the agriculture industry must be skilled at adapting their communication to the end user and influencing their purchasing decisions. Your team will learn a buyer-focused sales process that allows them to consult with prospects and turn them into long-term customers.

Government Recruitment Training
Compliant recruiting expertise to help your agency find, hire, and keep top talent
Federal agencies require a firm that understands government contracting procedure, with resources in place to achieve and succeed agency recruiting goals. The Brooks Group is a GSA-Certified Contractor with 18 years of proven performance in the Military and Government sector.
Hospitality Sales Training
Hospitality Sales Training
Sellers in the hospitality industry must be equipped to overcome commoditization and build value that differentiates their offerings from the competition. Your sales team will learn a consultative sales process to help them meet guest needs and establish a strong competitive advantage.


Hospitality Sales Training
Hospitality Sales Training
Sellers in the hospitality industry must be equipped to overcome commoditization and build value that differentiates their offerings from the competition. Your sales team will learn a consultative sales process to help them meet guest needs and establish a strong competitive advantage.

Aerospace & Aviation Industry Sales Training
Help your sales team take flight
Upskilling your sales team to penetrate aerospace and aviation markets during difficult times is absolutely critical. The proper preparedness, training, and sales approach are the keys to keeping your sales team aloft.
Oil & Gas Industry Sales Training
Give your sales professionals the fuel to be successful
It’s a perfect storm for those in oil and gas sales: Demand for products is at an all-time high, populations have increased, and consumers are seeking your products to fuel their dreams. Ensuring your sales team is up to the challenges of the oil and gas industry is absolutely critical.


Oil & Gas Industry Sales Training
Give your sales professionals the fuel to be successful
It’s a perfect storm for those in oil and gas sales: Demand for products is at an all-time high, populations have increased, and consumers are seeking your products to fuel their dreams. Ensuring your sales team is up to the challenges of the oil and gas industry is absolutely critical.

Pharmaceutical Sales Training
Help your sales professionals break through in the crowded pharma marketplace
The playing field for pharmaceuticals sales is crowded – it requires sales reps to work long hours and to be knowledgeable, credible, and insightful in order to be successful. A customized sales training program will give both new hires and existing sales reps access to tools and solutions that will help them sell more effectively.
SaaS / Software Sales Training
Your password to SaaS sales success
Selling SaaS products is a tough challenge for any sales professional. With longer sales cycles, more approvers in the buying process, greater challenges in qualifying leads, and the ever-changing nature of the product being sold, it takes a dedicated approach to training, preparedness, and product knowledge in order to be successful. Providing the proper amount of sales training support is essential if you are going to have your sales team rise to the challenge.


SaaS / Software Sales Training
Your password to SaaS sales success
Selling SaaS products is a tough challenge for any sales professional. With longer sales cycles, more approvers in the buying process, greater challenges in qualifying leads, and the ever-changing nature of the product being sold, it takes a dedicated approach to training, preparedness, and product knowledge in order to be successful. Providing the proper amount of sales training support is essential if you are going to have your sales team rise to the challenge.

Logistics Sales Training
Get your sales professionals on the road to success
Logistics are the backbone of the American economy — keeping materials and supplies flowing to ensure manufacturers can get their products to consumers in a timely fashion. Here, success isn’t just measured in dollars and cents, but minutes and miles. A customized sales training program will give your sales leaders and sales representatives access to tools that will assist them in hiring, planning, and selling more effectively.
Real Estate Sales Training
Push your property pros to be the best in their market
It’s essential that real estate sales professionals have a commitment to excellence, to time management, and, most of all, to rising above the intense competition in a bustling industry. A customized sales training program will give your agents, associates, and realtors access to tools and solutions that will help them sell more effectively.


Real Estate Sales Training
Push your property pros to be the best in their marke
It’s essential that real estate sales professionals have a commitment to excellence, to time management, and, most of all, to rising above the intense competition in a bustling industry. A customized sales training program will give your agents, associates, and realtors access to tools and solutions that will help them sell more effectively.

Retail Sales Training
Retail Sales Training
Salespeople in the retail industry need sales training now more than ever before as brands have the opportunity to make strong sales and service staff their competitive advantage. Your sales team will master a consultative sales process and learn how to provide value to buyers during every stage of the buyer’s journey.
Financial Services Sales Training
Attract New Customers and Build Trust with Clients and Prospects
For salespeople in the financial service industry to succeed, they must empower and educate potential buyers. Your sales team will master the techniques of understanding buyer behavior style and adapting their personality to approach the prospect in the most effective way.


Financial Services Sales Training
Attract New Customers and Build Trust with Clients and Prospects
For salespeople in the financial service industry to succeed, they must empower and educate potential buyers. Your sales team will master the techniques of understanding buyer behavior style and adapting their personality to approach the prospect in the most effective way.
What our customers are saying
Case Studies by Sales Challenges
See how The Brooks Group has helped clients with sales challenges similar to your own