Sales Performance Research & Insights

Access the latest guides, webinars, white papers, and more to help you become a more effective sales leader.

WHITE PAPERS, GUIDES, & REPORTS

Best Practices of Winning Sales Teams

Best Practices of Winning Sales Teams

Download the new report to learn significant differences in how sales teams that meet or exceed revenue goals onboard, train, and coach their teams to sell more effectively. 

Essential Skills for Consultative Sales

Essential Skills for Consultative Sales

We measured hundreds of sales professionals before and after sales training to idenfity where sellers are weakest before training, their improvement after training, and specific skills you should target.

Best Practices for Consultative Sales Conversations

Best Practices for Consultative Sales Conversations

Download this guide and learn ways to develop your sales teams’ consultative questioning skills for more profitable conversations.

ON-DEMAND WEBINAR

New Research: Best Practices of Elite Sales Teams

New Research: Best Practices of Elite Sales Teams

Top-performing sales teams succeed even in challenging climates. This webinar, based on new research from The Brooks Group, reveals what separates successful sales teams from those that don’t meet their revenue goals.

Watch to learn what elite sales teams do differently to build long-term customer relationships and drive profitability

SALES LEADER BLOG

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SUCCESS STORIES

Hitachi Energy:

Handling difficult conversations

“Being able to communicate using a common language was the driver behind having training across all the North American facilities. We’ve been able to turn things around since we’ve had the training on difficult discussions. It’s worked out great. And the proof is in the data.”

Distinguished Programs:

World-Class Sales Process for Complex Solutions

“We brought in The Brooks Group to standardize our training and development, our sales process, and our planning. We chose it because it’s rated quite highly in publications in the selling world, and it provides both assessments and online tools to reinforce the training.”

AWARDS

The Brooks Group is consistently recognized as a sales training industry leader and top employer.

Selling Power 2024 Top Sales Training Company
Training Industry 2024
Gold Stevie Award for Sales & Customer Service - 2023
Silver Stevie Award for Sales & Customer Service - 2023
Selling Power's Top Virtual Sales Training Companies 2024

THE BROOKS GROUP NEWS

The Brooks Group Named One of America’s Best Workplaces 2025

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