B2B Sales Training Programs That Get Results

Equip your B2B sales team with the skills and confidence to succeed in any selling situation.

B2B Sales Training Programs Built for Today’s Challenges

Sales professionals today must build strong relationships and deliver value that aligns with customer wants and needs to outsell the competition. Equip your sales team with the essential skills to drive revenue with B2B sales training from The Brooks Group.

Adopt a Consultative Sales Approach

Consultative Selling
  • Become a trusted advisor rather than just a vendor
  • Develop positioning, pre-call planning, and presentation skills
  • Handle negotiations, difficult conversations, and objections

Stand Out from Competitors

Stand out from competitors
  • Create and manage opportunity pipelines and protect margins
  • Demonstrate business impact and differentiate your solution
  • Tailor messaging to specific customer pain points

Manage Key Accounts Strategically

Manage Key Accounts Strategically
  • Acquire account planning and strategic account management expertise
  • Understand buyers’ roles and decision-making priorities
  • Identify and influence stakeholders across the organization

Develop Sales Leadership Skills

Develop Sales Leadership Skills
  • Learn a proven approach to sales coaching, managing, and motivating salespeople
  • Accurately assess your sales team and pinpoint development opportunities
  • Shorten sales cycles, improve sales forecasting accuracy, and hit sales targets

Sales Training Designed for Your Team’s Needs

The Brooks Group delivers B2B sales training programs that are customized to your industry and selling environment.

  • Assessments and personalized development plans for each sales professional
  • Interactive exercises and preparation for your selling scenarios
  • Hands-on roleplay and simulations to practice new skills
  • Reinforcement and B2B sales coaching solutions to strengthen skills and proficiency
  • Expert facilitators with real-world selling expertise

Work with an Award-Winning B2B Sales Training Provider

The Brooks Group offers a wide range of sales training and sales management training programs and courses that can be customized to meet your team’s unique needs.

We work with you to improve sales performance for the long term—from our flagship IMPACT Selling® training course to programs targeted to specific skills such as sales negotiations, sales territory planning, and strategic account management.

Choose the B2B Sales Training That’s Right for Your Team

Sales training is offered for individuals and teams. All training is live, virtual, or in-peron, and led by our expert sales effectiveness trainers. 

Team Training

Sales Team Training

We offer B2B sales training programs that can be customized for your sales team’s specific business challenges.

Individual Open Enrollment Training

Individual Training

We offer convenient open-enrollment training for individual sales professionals and managers.

Hear What Our Clients Say

Volvo Construction Equipment
Testimonial

“We were looking for a sales training organization to partner with us – not just on providing sales training but for helping us develop a better sales culture.”

Read the success story.

Bob Butrymowicz | Dealer Development Business Manager | Volvo Construction Equipment
Guaranty Bank & Trust
Testimonial

“The Brooks Group delivered training that hit the mark. We’re not just developing sales skills; we’re learning how to better understand the needs and goals of our current and future clients so we can build stronger relationships. Thank you for helping us turn knowledge into action.”

Travis Brown | Guaranty Bank

Ready to upskill your B2B sales team? Schedule a call.