New Webinar
What Works in Prospecting:
Research-Backed Strategies to Fill the Sales Funnel
This webinar took place on Friday, November 4th at 12:30 ET – But Don’t Worry! We Recorded it:
Prospecting is one of the most important activities – and one of the greatest challenges – for today’s B2B sales teams. Effective prospecting fuels a healthy sales pipeline, and without consistent lead generation, sales teams miss out on viable opportunities and risk missing their number.
So, what works in prospecting today? How do sellers get their prospects’ attention, and what methods and messaging work best?
To answer these questions, The Brooks Group recently conducted a survey to identify the best strategies for connecting today’s buyers and sellers. More than 330 B2B buyers and sellers responded, sharing what works in connecting buyers and sellers.
Watch the recording for insight into our new prospecting research and strategies for effective lead generation.
In This Webinar, You Will Learn:
The most effective sales messages that generate meetings, according to buyers and sellers
When buyers are most likely to speak with a salesperson
The role of referrals in seller outreach
Meet Your Panelists
You won’t want to miss out on gaining their perspective.
Michelle Richardson
VP of Sales Performance Research
Michelle is an expert at analyzing data to uncover the most impactful insights so sales leaders can move the needle forward.
Shellie Burkart
Director of Sales Effectiveness
Shellie has the ability to motivate, inspire, and encourage to harness full potential. She brings high energy, enthusiasm, and always encourages engagement.