The Brooks Group
Celebrating 40 Years of Passion for Sales Excellence
Every day we pay tribute to Bill by helping our clients and their sales teams achieve their full potential in sales excellence.
Watch Bill Brooks give a powerful presentation on what makes great salespeople great.
“If there’s one thing we can all be proud of when it comes to our venerable history, it’s the tremendous impact we’ve had on salespeople and their ability to serve their customers and provide for their families. Our work is noble and we’re looking forward to another forty years.”
—Jeb Brooks, President & CEO
1977
Bill Brooks begins giving speaking engagements while coaching football and serving as the Dean of Students at Canisius College in Buffalo, New York -- the part-time hobby begins to consume Bill, and the seed for The Brooks Group and IMPACT Selling® is planted
1987
Bill publishes his first two books, High IMPACT Living and High IMPACT Selling and The Brooks Group moves out of Bill Brooks’ home
1987
1989
Bill publishes High IMPACT Public Speaking and High IMPACT Time Management due to the success of High IMPACT Selling
1991
Bill is hired by a client in Dallas to serve as President of a large sales-driven organization -- in this role Bill sees that his sales effectiveness principles not only work, they explode the company’s growth
1991
1992
Bill brings The Brooks Group back to Greensboro and publishes Niche Selling: How to Find Your Customer in a Crowded Market
1995
Bill works with friend and leading researcher, Tom Travisano, to publish You’re Working Too Hard to Make the Sale
1995
2006
Bill Brooks publishes the best-selling book, The New Science of Selling and Persuasion and How to Sell at Margins Higher than Your Competitors
2007
Air National Guard partners with The Brooks Group to use the IMPACT Selling System and Brooks Talent Index assessments for their recruitment and retention efforts.
2007
2009
Bill Brooks and Will Brooks release new book: Playing Bigger than You Are
2010
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
2010
2011
Bill Brooks (1945-2007) was posthumously inducted into the first-ever class of the Sales Hall of Fame.
The Brooks Group wins the Stevie® Award for Sales Training Practice of the Year
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
2012
The Brooks Group breaks the sales training mold by introducing the IMPACT Summit Challenge -- a one-of-a-kind sales game played in a classroom setting
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
2012
2013
The Brooks Group is awarded the Gold Stevie® Award for Sales Training Practice of the Year
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
2014
The Brooks Group makes the Inc. 5000 List of Fastest Growing Private Companies in America
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
The Brooks Group wins the Stevie Award for Sales and Customer Service
2014
2015
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
The Brooks Group signs a contract to partner with the Air Force Recruiting Service
The Brooks Group wins the Bronze Stevie Award for Sales Training Practice of the Year
The Brooks Group makes the Triad Business Journal’s Fast 50 list and is named the Triad’s Top Small Employer
The Brooks Group makes the Inc. 5000 List of Fastest Growing Private Companies in America
2016
The Brooks Group makes the list of Top 20 Sales Training Companies from both Selling Power and Training Industry
The Brooks Group wins the Bronze Stevie Award for Sales Training Practice of the Year
The Brooks Group signs a contract to partner with the Marine Corps to support the National Training Team and more than 4000 recruiters assigned to the Marine Corps Recruiting Command
The Brooks Group is ranked #1 among small firms in the Triad’s Best Places to Work Award
The Brooks Group makes the Inc. 5000 List of Fastest Growing Private Companies in America
The Brooks Group makes the Triad Business Journal’s Fast 50 List
2016
The Brooks Group is passionate about giving sales professionals the tools to move past obstacles and achieve lasting sales excellence. Our first 40 years have proven that when our clients succeed, we succeed as well.
