Sales Leader Breakfast
Value-Based Selling for Manufacturers
Thursday, August 13, 2026
8:00am – 10:00am MST
Phoenix, Arizona
Join The Brooks Group on August 13 for an exclusive breakfast for sales leaders in the manufacturing space.
Have you seen this stat? 74% of manufacturing sellers have a DISC personality profile that suggests they’re great at connecting with people, but only 33% know how to position themselves as trusted advisors.
That 41-point gap is where margin gets lost. Sellers who are likeable but not positioned as advisors default to a lever buyers respect: price.
The good news is that closing this gap is a skill your team can learn.
Over breakfast, we’ll share how to shift your team from price-focused selling to value-based conversations, even with buyers who demand discounts.
You’ll also connect with local peers facing the same market share challenges, swap insights, and build relationships with other sales leaders alongside our sales experts.
Speakers
