Improve the Leadership and Coaching Skills of Your Sales Managers
Train your sales managers to be expert sales coaches and unleash the performance potential of your sales force
Sales managers are force multipliers, and their coaching effectiveness will ultimately determine the performance of your sales team.
Most sales managers know they need to be coaching but they don’t know what quality sales coaching looks like, or they lack a consistent coaching process to follow.
Sales management challenges can be daunting but getting your sales manager to get the highest performance possible from sales reps is key to successful sales teams
Here’s what it takes to transform underperforming sales managers into effective leaders and coaches
A Standardized Sales Process
A common sales language and framework allows managers to meet with sales reps and quickly identify where coaching is needed most.
Sales Team Assessments
Individual assessments help sales managers understand the behaviors, motivators, and communication preferences of each member—and adapt their coaching to be most effective.
A Systematic Sales Coaching Process
Sales management training equips managers with the coaching process and tools that will drive maximum performance from the sales team.
Your sales managers must do more than track the activities surrounding the sale—they need to provide real-time coaching support to influence the outcome of current sales opportunities.
Unfortunately, the pressure of the position is often too much for many sales managers who don’t have a practical plan in place.
The Brooks Group’s sales management training provides time-tested strategies and a practical system used by thousands of others to establish a coaching rapport with salespeople and guide their team to consistently meet and exceed revenue targets.
Sales Management Training Benefits
Hire and Keep Top Sales Performers
Sales mangers will learn to streamline the interview process and select sales candidates who are hardwired to succeed in your sales environment
Master the Art of Sales Coaching
Sales managers will learn a tailored approach to coaching, managing, and motivating sales professionals to achieve defined results in a predictable way
Develop Clear Performance Objectives
Sales managers will uncover exactly where their team needs to focus attention, and set milestones and events to keep them on track
Successfully Coaching and Developing Sales Professionals Can be Achieved with 8 Simple Steps
Determine the key competencies necessary for success in your sales roles
Learn an interview and selection process that helps you hire and keep top talent
Set performance standards, define sales metrics, and coach reps against them
Use a defined sales process to train your reps and give them the tools to become high performers
Learn what successful sales coaching looks like, and develop your reps where they need it most
Engage in coaching conversations on where a rep is with an opportunity, and which actions need to be taken
Set milestones and meetings to determine if progress has been made, and where more intervention is needed
Establish new parameters and goals to ensure growth and development are continuously being made
"The Brooks Group’s sales management training focuses on how to work with people, understanding "what's under the hood"-- people's motivators and behaviors, and knowing yourself and how best to interact with others"
Sales Manager, Tindall Corporation
"Strong. Great for someone who is new to the industry. Great reminders for those who are not. Very good systems and solutions to follow and implement. I was extremely impressed with the amount of training and support staff present—big time over deliver! Brooks clearly cares about the results delivered."