Emotional Quotient Assessment
Understand and apply the power of emotional intelligence to improve customer interactions and sales results.
Optimize Sales Performance with the EQ Assessment
Emotional intelligence is essential for high sales performance—and it’s a skill that can be learned. The Brooks Group’s Emotional Quotient (EQ) Assessment measures self-awareness and social skills to help improve sales effectiveness.
Build Long-Term Customer Relationships
Sales professionals who understand customer emotions in a sales interaction are better equipped to consult with buyers, create trust, negotiate, and close deals.
Learn Team Strengths and Development Opportunities
The EQ Assessment reveals strength and gap areas of emotional intelligence and offers insight into improving low competencies.
Engage and Retain High-Performing Sellers
Emotional intelligence can help prevent sales burnout, disengagement, and turnover common in high-pressure sales roles.
Manage Stress
The buying process can be an intense experience for both the customer and the seller. Sales professionals with high EQ can manage difficult conversations and be more resilient.
Improve Collaboration
Sales professionals with high emotional intelligence collaborate better with other departments and excel in team selling situations.
What Does the EQ Assessment Measure?
Emotional Quotient (EQ) is a measure of emotional intelligence. Knowing your EQ allows you to establish and maintain strong relationships, make better decisions, and improve communication with team members and customers.
The EQ Assessment measures and offers insight into improving the following 5 areas:
Self-Awareness
The ability to identify and understand one’s own emotions and the impact they have on yourself and others.
Self-Regulation
The ability to control and adapt one’s own emotions to fit the situation or to avoid disrupting others.
Motivation
The ability to internally generate the desire to complete a task or accomplish a goal.
Social Awareness
The ability to identify and understand other people’s emotions and respond to them productively.
Social Regulation
The ability to make meaningful connections, build rapport, and maintain relationships over an extended period.
Emotional intelligence is essential for high sales performance—and it’s a skill that can be learned. Discover how The Brooks Group Emotional Quotient (EQ) Assessment and Emotional Intelligence in Sales workshop improve sales performance.