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The Simple Formula Your Salespeople Can Use to Master Storytelling and Outsell the Competition

Humans have been using the art of storytelling for thousands of years to tap into their listeners’ emotions and convey a memorable message. Your salespeople can master this age-old technique to vividly illustrate a point, make their sales presentations stand out from the competition, and move a customer into action. Join Lisa Rose, RVP of Sales, and Anita Greenland, VP of Sales as they “demystify” storytelling with a simple formula your salespeople can use in every presentation they deliver.

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