Sales Management Training with Our 2-Point Guarantee:
First - If by 3:00 p.m. on the first day, you do not believe the training has been valuable enough to justify your investment, we’ll refund your money AND reimburse your travel expenses on the spot. No questions, no hassles, no kidding. Click Here to See the Full Guarantee
Second – If you are impressed with what you learn, and decide to engage The Brooks Group for sales or sales management training, we’ll deduct the cost of the symposium from your contract.
Learn Coaching and Hiring Methods to Make You a More Effective Sales Manager
"Coaches who can outline their plays on a blackboard are a dime a dozen. The ones who win get inside their players and motivate.”
Joe Paterno
Penn State University
Head Football Coach
The same wisdom holds true in selling– outlining the plays will ensure that everyone knows the technical side of selling, but it won’t inspire the inner fire that keeps your team charging forward and helps them "win down the stretch"…
The Sales Management Symposium Will Help You Master Both:
The plays – you’ll learn how to use the IMPACT Selling System® as your “playbook.” With IMPACT, you’ll gain more visibility into the sale and “run the plays” without having to re-teach them each time.
— And —
The ability to “get inside your players and motivate” – You’ll learn the secrets gained through Bill Brooks’ thirty-year career as a masterful sales coach and trainer. Bill developed the Symposium to share his vision, expertise and insight for sales leadership with other managers:
“Sales management is all about leadership, and... leadership is getting a group of people to move in a direction toward a worthwhile goal. Even more important, leadership is serving; through a leader’s willingness to serve, others will be inspired to peak performance.”
Bill Brooks
You’ll learn 100% actionable strategies designed to help you become better at hiring, training, coaching and leading your sales team to success:
- How to understand (and improve upon) your natural leadership style
- 10 guiding principles for coaching your team
- How to tackle the 5 most common performance problems
- Specific techniques for giving relevant, ongoing feedback and course-correction targeted to improve each salesperson’s performance
- The 9 strategies that make great sales organizations great
Learn to Use the IMPACT Selling System® to Manage the Sales Process
Most sales managers have systems for managing statistics around the sale…call tracking reports, number of appointments …etc. But when it comes to finding out what’s going on with individual prospects, you have to rely on vague assurances; “We’re getting closer, boss… I think they’ll be ready to sign pretty soon...”
The IMPACT Selling process frees you from having to constantly tell your salespeople what to do next and helps make managing the sales process automatic. It’s street-smart and flexible enough to be quickly adopted by the most cynical salesperson, but it’s structured enough to allow you to finally manage sales.
IMPACT Makes Sales Management Smoother:
- It’s a “playbook” for quick, efficient sales coaching – you can “run the plays” without having to re-teach them.
- 6 steps sharply define the sales process – you’ll be able to see how each sale is progressing, avoid getting sandbagged and uncover sales problems before it's too late.
- Linked, sequential steps shorten the sales cycle – specific strategies help your team test the water, transition to the next step and keep the sale moving toward a buying decision.
- Keep everyone’s focus where you need it most – on the sale!
IMPACT helps you quantify the sales process for easier coaching and more repeatable successes. And it works because it’s based on how people buy. Your sales team will encounter less resistance as they learn to use this system to effectively manage and move through the sales process each time.
Gain a Powerful Tool for In-Field Observation and Sales Call Coaching
During the Symposium you’ll learn a simple but structured method for turning your side-by-side sales calls into positive coaching sessions. Sales managers who’ve attended the program in the past tell us this tool alone is worth the trip and the price of admission because of the outstanding success they’ve achieved through implementing this single coaching strategy.
Here’s what other sales managers are saying:
"My direct reports and I have been participating in the side-by-side coaching, which is a great way to help them with their weaknesses and to highlight their strengths. They’re also using this tool in their stores and have found it a great help to coach their teams. The program has also helped us identify and hire the right people for the job, and this has helped our performance immensely. I recommend this program, and I’m glad we are putting all of our managers through it."
Marta
Click here for our "Wall of Testimonials" and listen to over 25 more
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At the Symposium, You’ll Get Help Recruiting and Retaining Top Sales Talent
- Discover 8 places to look for great salespeople.
- Learn 3 strategies that will help you attract the right candidates.
- Master interviewing techniques to uncover hidden information without tipping your hand
- Implement new ideas to keep your top players – even in a competitive employment market.
Sales Management is the Most Important – And Often Overlooked – Factor in a Sales Team's Success
Too often, all training efforts go toward improving the sales team... and sales management becomes an afterthought. But leadership can make or break the team’s performance. The Sales Management Symposium focuses specifically on sales leadership – it’s not another course in generalized management principles. Plus, we limit class size to 18 people so you’ll have ample time to ask industry-specific questions and discuss your biggest sales management challenges with your trainer.
Still Not Sure You Can Afford Two Days Out of the Office?
Take advantage of our guarantee:Come for the first day of training and see for yourself if it’s worth your time and money. If you decide to leave anytime before 3:00 p.m. on the first day of training, we’ll refund 100% of your money PLUS travel expenses. You won’t find a more confident promise than that.
Seminar Details
Instructors:
You will work with Steve Hackett, Richard Dickerson, Steve McCreedy and Kevin Reinert, all National Accounts Managers with The Brooks Group. These are expert salespeople and facilitators who teach and lead from successful experience.
Venue:
The Brooks Group Conference Center
3810 N. Elm Street
Greensboro, NC 27455
Meals and Accommodations:
Catered lunch provided each day; Continental breakfast and coffee served each morning
Click here to see an area map with hotels (PDF)
Click here to see a full agenda
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Cost:
$1995.00
Our Guarantee:
If by 3:00 p.m. on the first day, you do not believe the training has been valuable enough to justify your investment, please simply tell your facilitator or any member of our staff. We’ll refund your money AND reimburse your travel expenses on the spot. No questions, no hassles, no kidding.
Click Here to See the Full Guarantee
Next Seminar:
Or Contact Us for More Information:
Fill out the form below to get an information package, or call us directly at 1-800-633-7762.





