ROLE AT THE BROOKS GROUP
In 2005, Kevin Reinert joined The Brooks Group, where today he is responsible for managing all of the firm’s military and government sector business. His current focus includes the ongoing training of more than a thousand military recruiters and retention specialists for the US Air Force Reserve and Air National Guard, teaching them IMPACT Selling® principles to help recruit and retain top-quality personnel.
Kevin earned his expertise in IMPACT Selling first-hand – on the job with a key Brooks Group client, the US Air Force Reserve Command Recruiting Service. While in the Reserve, Kevin spearheaded the organization’s effort to incorporate best practices from sales techniques used in the private section. Partnering with The Brooks Group in 2000, Kevin helped to train 400 military recruiters/salespeople on a customized version of the IMPACT Selling System.
He is also known for his clear and patient teaching style and ability to guide salespeople who are new to IMPACT Selling and The Brooks Group’s assessments through the process of applying their new knowledge to their real-world situations.
CAREER AND EDUCATION
A Magna Cum Laude graduate of Adelphi University, Kevin is also an Honor Graduate of the Department of Defense Information School and the Air War College. He retired from the Air Force at the rank of Colonel after a distinguished 28-year career. In his last assignment, he was the Director of Public Affairs for the Air Force Reserve. While serving in the Air Force, Kevin was decorated ten times for meritorious service, including the Legion of Merit.
As a testament to his skill and level of commitment to his clients, Kevin was a 2009 national finalist for the Sales Trainer of the Year honor presented by then American Business Awards. Additionally, in 2010, Kevin authored Military Recruiting Strategies & Tactics, a book designed specifically to improve the selling techniques of American armed forces recruiters.
• Air Force Reserve Command
• Air National Guard
“I would especially like to single out Kevin Reinert, who has been there from the very beginning and has done a masterful job at guiding us through the myriad of challenges one would expect to encounter when trying to train over 500 men and women in a new sales method – and all at the same time! He’s an outstanding individual and a very gifted instructor…”
Randy D. Johnson, Lt. Col. USAF, Chief
ANG Recruiting and Retention Division
Kevin enjoys investing time with his family: wife, Jean, a retired Air Force Lt. Col and nurse; son, Philip, an aerospace engineer and Air Force 2nd lieutenant; LeeAnne, a college student studying nursing. When he’s not in his Brooks Group office or on the road working with a client, you can find Kevin on the golf course, refereeing lacrosse, or enjoying his favorite New York sports teams on television.